The latest Practice Advantage Podcast episode hosted by Chief Member Experience Officer Justin Manning, OD, MPH, FAAO, features Alan Arabi, OD, owner of ProView Eye Care Optometry in Corona, California.
In the final installment of a three-part series on the benefits of private label products in eye care, Dr. Arabi shares his experience implementing the new PECAA promise™ contact lenses. Key takeaways: Contact lenses remain an important growth opportunity, and success depends on keeping the selling process simple for doctors, staff and patients. Practices should clearly communicate the “why,” leverage rep support for education, reduce small points of friction and include doctors fully—while trusting that simple patient explanations are often the most effective.
What Dr. Arabi is reading:
- Who Not How by Dan Sullivan and Benjamin Hardy
About Practice Advantage Podcast
Join the Practice Advantage podcast, accessible on all podcast platforms, as Host and PECAA Chief Member Experience Officer Justin Manning, OD, MPH, FAAO, interviews experts from within the eye care industry and beyond, providing actionable tips and strategies with each episode to help your private practice thrive.