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Plans into Practice
Planning Season. For eyecare business owners and managers, it’s a familiar end-of-year ritual. You sit down in front of a draft email, or stand at a white board, and start filling it with ideas about […]
Month: October 2026
Business Support
Cold Start: Small Marketing Budget, Big Impact
For cold starts, marketing is what turns the car on and keeps the engine running. As an extension of your brand, it connects potential patients with your new practice, promotes new services and improves patient […]
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Access Limited-Time Vision Exam Rebate Bonus and New Marcolin Frame Rebate
Boca Raton, Fla. and Rancho Cordova, Calif. – Professional Eye Care Associates of America (PECAA) and VSP Vision™ today announced two new rebate opportunities for PECAA Max members. The programs include a limited-time VSP Vision […]