Optical display
Business Support

Build an Outstanding Optical Strategy

You probably know that more than 60% of a practice’s revenue comes from its optical. That means a plan to maximize sales is imperative. A winning optical strategy includes frame variety, products that target your […]
PECAA Max logo
Business Support

Are You Maximizing Your PECAA Max Membership?

To maximize the value of your PECAA Max membership, scheduling a Benefits Refresher with PECAA’s Member Engagement team is essential. It not only keeps you informed about all the resources at your disposal, it can also help strengthen your engagement […]
Inside of optometry office
Operations & Finance

Back to Practice Basics

For more than 25 years, PECAA Business Operations Advisor Kathy Long has been helping practices of all sizes optimize their performance. She does this by conducting comprehensive practice assessments to uncover new opportunities and establishing […]